Citi No Longer Accepting Applications for Hilton Co-Branded Cards
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Last week, we shared the news that Hilton was dropping its partnership with Citi to exclusively offer Amex co-branded Hilton credit cards. Now, less than a week later, we’re already seeing the immediate effects of Hilton’s new, exclusive partnership with Amex. As of this week, Citi co-branded Hilton cards are no longer available for new applications.
The Citi credit card site no longer longer lists either of the two Hilton co-branded cards as options in the issuer’s portfolio. In the past, Citi has offered two Hilton co-branded cards: the Citi Hilton Honors Visa Signature Card and the Citi Hilton Honors Reserve Card.
It’s unfortunate Citi gave no warning before pulling the Hilton cards from its portfolio. However, given that Hilton is dropping Citi altogether, it makes sense that the issuer wanted to avoid accepting potential new cardholders. It’s not yet clear how the transition for Citi Hilton cardholders will occur after December 31, 2017. However, we do know that Citi Hilton cardholder accounts will be moved to a new card account and Citi will communicate the new information to cardholders prior to the end of the year. In the interim, Citi/Hilton cardholders can continue to earn Honors points on purchases with their cards, but Citi is no longer accepting new applications.
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