Inside Black Tomato’s Blink, A Custom Luxury Travel Organizer

Jul 23, 2017

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If there’s one drawback of luxury travel it might be the lack of options: You can’t just show up on some abandoned hilltop in the Andes and expect five-star service. But that’s all changed with Blink, travel company Black Tomato’s ultra-customizable vacation organizer that transforms even the wildest, most far-out wilderness spots into luxurious getaways. Blink also lets users design every detail of a trip — from the rugs in your custom-built quarters to the artwork hanging on its walls.

Every Andean hilltop can become your home with Blink, even this one. Image courtesy of Blink.
Every Andean hilltop can become your home with Blink, even this one. Image courtesy of Black Tomato.

Blink has created design-it-yourself trips across the world, in many cases bringing luxury to places where high-end travel is hard to come by. It’s all a part of the parent company’s mission to create one-of-a-kind experiences, said Black Tomato co-founder Tom Marchant. “No cookie-cutter product, no re-working of the same thing, no travel by the numbers. Blink is yours and yours alone,” Marchant told The Points Guy.

Blink’s not for the budget traveler; a single trip can cost upwards of hundreds of thousands of dollars. Then again, building a luxury tent oasis on Morocco’s sand dunes — as company rep Brendan Drewniany told TPG Blink once did — ain’t cheap. When you sign up for a Blink vacation, you’re given the power to design just about anything. It’s a central selling point for the brand and one that Drewniany says its clients certainly make the most of.

“When you’re involved with something at this price point, you generally get customers who have very specific requests,” he said, adding that Blink’s clientele appreciate that level of customizability. One traveler, who asked to remain anonymous, told TPG that he and his wife designed an Icelandic honeymoon with Blink.

“We were able to fully customize two luxury camps [and picked] the exact locations — Hafursey, located in southern Iceland near the imposing black beaches of Vik, and the remote Kötlujökull glacier,” he said. “With the help of expert travel planners, we customized the style and furnishings of our luxurious dome tents [with] luxury linens, Icelandic woolen rugs and even locally made crafts and furniture from Reykjavik’s hottest designers.”

Blink allows you to customize every aspect of your trip — even the light fixtures are by design. Image courtesy of Blink.
Blink allows you to customize every aspect of your trip. Even the light fixtures are by design. Image courtesy of Black Tomato.

There’s almost no dream too crazy for Blink’s travel team — even the staff can be hand-picked. Drewniany said spa therapists, astronomers and adventure guides are among the many options clients can choose from. Alongside just about every other aspect of travel-planning, Blink’s offerings really do present an all-immersive, all-inclusive travel experience unlike anything else in the world.

According to Marchant, sustainability is also a top concern for Blink. “When our clients are finished with their experience in the remote wilderness, they will leave and with them the accommodation disappears too, leaving no trace that humans were ever there and letting the natural environment remain in its perfect harmony,” said Marchant.

Featured image courtesy of Black Tomato.

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