Embrace the future: Why I won’t miss inflight beverage cart service

Sep 4, 2021

This post contains references to products from one or more of our advertisers. We may receive compensation when you click on links to those products. Terms apply to the offers listed on this page. For an explanation of our Advertising Policy, visit this page.

I love a good inflight drink. There’s nothing better than settling into a business-class seat after a long work day and jetting off into the night with a frosty beer or gin and tonic. It’s the classic start to a holiday for me and many other travellers — some of whom are up in arms about British Airways’ decision to axe the beverage cart on select flights.

That’s right: British Airways will eliminate beverage carts on its short-haul flights. Instead, passengers will need to preorder their favourite drink online or use a mobile app for in-plane ordering. According to the Daily Mail, some BA flyers are calling it a service reduction. BA responded by saying it will help the airline cut down on food waste and aircraft weight.

While I never advocate for a reduction in airline service, I think BA is in the right here. It’s time for beverage carts to go the way of the inflight phone, but not to help the airline. Instead, it’s in the passenger’s best interest for the airline to embrace a contactless future with remote ordering. Here’s why.

For more TPG news delivered each morning to your inbox, sign up for our daily newsletter.

In This Post

It frees up the centre aisle

Flight attendant walking down flight aisle
Keeping the aisle open is safer and more convenient for everyone. (Photo by Sopotnicki / Shutterstock.com)

We’ve all been there. Shortly after takeoff, the coffee you had at the lounge catches up with you. You need a bathroom — stat — but manage to hold off until you reach cruising altitude.

The seatbelt sign is turned off, you ask your neighbour to move and make your way down the aisle. Only one problem: drink service. The single-aisle A319 that’s whisking you from London to Paris is already small enough, and the beverage cart in front of you isn’t turning around any time soon as it makes its way toward the front of the plane.

I’ve been in this situation a handful of times during my years of travel experience, but it doesn’t have to be this way. By removing the beverage cart and replacing it with a mobile app, we wouldn’t need a cart running up and down the aisle and blocking access to the bathroom. Instead, a flight attendant can simply bring drinks to each row and skip the rows who don’t want a drink.

Further, beverage carts and turbulence don’t mix. Moving to a digital solution would keep passengers out of harm’s way if a plane unexpectedly hits rough air, sending drinks (and possibly the cart) airborne. Keeping this massive hunk of metal out of the aisle is good in more ways than one.

It’s that simple to fix a major pain point — one that many of us will appreciate at some point in the future.

Related: The best signature beverages in first and business class

You won’t sleep through drink service

Swiss Beer and Kindle on Table
No more missing your favourite inflight beverage if you doze off after takeoff. (Photo by Andrew Kunesh/The Points Guy)

Other times, you get on the plane after a long day and fall asleep mid-way through takeoff. You wake up an hour later craving a cup of tea, only to have missed the beverage cart 20 minutes ago. Now, you have to wait for the flight attendant to finish making their rounds, walk to the back of the plane and ask for it.

This wouldn’t be an issue if all orders were digital. Preordered drinks would simply be left on the snoozing traveller’s tray table. Or, the traveller could order said drink once they’re in the sky. This is a much less frustrating experience than sleeping through the food and beverage service.

It’s a faster, safer ordering process

Ordering snacks on Virgin America
Virgin America did seatback ordering right. (Photo by The Points Guy)

One thing I liked most about now-defunct Virgin America was the ability to order food and drink from the seatback screen. It made the process of ordering food and beverages feel so much more seamless. Sure, there are aspects of the “human touch” that are lost, but it’s much easier and less confusing to order from a touchscreen.

Plus, this just makes sense in the coronavirus era. Fewer people talking and moving about the cabin is good for all of us. Using your personal device to order and pay for a drink is far safer than speaking to a flight attendant, handing him or her your credit card and then signing on a shared iPad.

In a similar vein, since flight attendants aren’t serving each and every row, they can spend more time on other tasks. I think that this will ultimately lead to faster and more prompt service across the board, as those who want a beverage will get them faster.

Bottom line

We’re headed toward a beverage cart-free world, and I’m all for it. I love a good inflight drink, but look forward to the day I can order it on my iPhone instead of waiting for someone to come around with a cart. It will make the experience faster and safer, all while clearing out the centre aisle for runs to the bathroom.

Feature photo by Sorbis / Shutterstock.com

Editorial Disclaimer: Opinions expressed here are the author’s alone, not those of any bank, credit card issuer, airlines or hotel chain, and have not been reviewed, approved or otherwise endorsed by any of these entities.

Disclaimer: The responses below are not provided or commissioned by the bank advertiser. Responses have not been reviewed, approved or otherwise endorsed by the bank advertiser. It is not the bank advertiser’s responsibility to ensure all posts and/or questions are answered.