Save on Star Alliance awards – buy LifeMiles with a 200% bonus

Sep 9, 2020

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LifeMiles is the mileage programme of Colombia-based airline Avianca. But even if you aren’t interested in flying Avianca — or travelling to Colombia — it’s worth getting to know LifeMiles. That’s because the programme has made itself known as a wholesaler of cheap Star Alliance miles and award tickets, as well as offering regular sales of airline miles.

LifeMiles just launched its best buy miles promotion we’ve seen this year. From now through 25 September 2020, you can purchase LifeMiles with up to a 200% bonus, dropping the price to a best-ever 1.1 cents (about 1p) per mile. With prices this low, you can use the promotion to score super cheap Star Alliance awards on carriers like Lufthansa, United and Turkish Airlines.

That said, Avianca filed for bankruptcy in May, so there are some things to keep in mind if you’re thinking of buying miles during this promotion. Here, we’ll walk you through everything you need to know.

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In This Post

Should you buy LifeMiles right now?

An aircraft of Colombian company Avianca lands at El Dorado International Airport in Bogota on August 28, 2019. - Avianca Holdings, the largest airline in Colombia and the second largest in Latin America, denied being bankrupt on August 27 after a leaked video in which the president of the board of directors ensures that the company is "broken" went viral in social media. (Photo by Juan BARRETO / AFP) (Photo credit should read JUAN BARRETO/AFP via Getty Images)
(Photo by JUAN BARRETO/AFP via Getty Images)

Before we get into the deal, let’s discuss the risks of buying LifeMiles right now. Avianca — the airline attached to LifeMiles — filed for Chapter 11 bankruptcy in May of this year. LifeMiles operates as a separate company from Avianca and isn’t included in this bankruptcy filings.

Chapter 11 means that the company can continue to operate as it goes through the bankruptcy process. The airline has stated that it plans to “right-size” and resume flights, so we’re confident that the airline will make it through bankruptcy without going belly-up.

That said, if Avianca does go out of business or is forced to completely liquidate, LifeMiles members could lose the ability to redeem miles on Star Alliance flights. Thankfully travellers would be unlikely to actually lose your miles in this case, but having much more limited redemption options would massively devalue LifeMiles.

Additionally, we don’t recommend buying miles without an immediate plan to use them. The world is still in the middle of the coronavirus pandemic, and despite travel slowly starting to resume, there’s no telling when international travel will completely recover.

Even if you do book a ticket now for future travel, you could be forced to cancel your trip if there’s a second wave of the pandemic or if the country you’re travelling to opts to keep its borders closed. Make sure to keep the LifeMiles programme’s change and cancellation policies in mind before you book your ticket — otherwise, you could be met with surprise fees if you have to cancel.

Long story short: only purchase LifeMiles if you’re confident in the future of Avianca and are comfortable with the risks of booking travel during the coronavirus outbreak. Otherwise, steer clear and save your money for the next buy miles promotion.

Buying LifeMiles at 1.1 cents per mile

Buying miles is easy: head over to the LifeMiles buy miles page, sign in and select how many points you’d like to purchase.

The bonus you’ll get will depend on how many miles you purchase — here’s a look at all the bonus levels:

  • Purchase 1,000-50,000 miles and get a 150% bonus (1.32 cents each)
  • Purchase 51,000-100,000 miles and  get a 175% bonus (1.2 cents each)
  • Purchase 101,000-200,000 miles and get a 200% bonus (1.1 cents each)

As with most programmes, the standard rate for buying LifeMiles is pricey. However, this offer drops the cost down to as little as 1.1 cents per mile once you register for the 200% bonus. That’s a solid deal compared to TPG U.S.’s valuation of 1.7 cents per mile. You can purchase up to 200,000 miles per year (excluding bonuses).

Why buy LifeMiles?

Although LifeMiles has a reputation for less-than-reliable IT and phone support, the programme has made some notable improvements to its online booking process and has some nice feature — including mixed-cabin ticketing on award flights.

Now, LifeMiles lands at number one on our list of most undervalued airline loyalty programmes due to the number of hidden gems in the programme and low taxes and fees. One of the best benefits of LifeMiles is that it doesn’t pass along carrier surcharges, making it an excellent way to book Lufthansa first class for cheap.

Taxes and fees on LifeMiles awards from the U.S. to Germany only cost $25 out of pocket. Other programmes can charge more than $500 one-way in taxes and fees.

Things to consider before buying Lifemiles

Be aware that LifeMiles usually expire 12 months after the most recent mileage accrual. Other transactions, including redemption transactions, don’t extend the validity of the miles. However, earning miles from a cobranded LifeMiles credit card or having Avianca elite status will extend the validity of miles by 24 months.

Points and miles are a poor long-term investment, since devaluations can be announced at any time — even during a pandemic. So, it’s never a good idea to buy miles without having a planned use for them. If possible, it’s best to search and confirm award availability before buying miles and then redeeming the purchased miles as soon as they hit your account.

Avianca sweet spots

With all of that said, here are some great sweet spots in the LifeMiles programme and how cheap you can score these awards with the targeted 200% bonus — though note that all of the calculations below assume you purchased at least 101,000 miles, even if you don’t need that many for the specific redemption.

One-way domestic U.S. United flights from just $72

LifeMiles offers excellent redemption rates on domestic United Airlines flights. Short-haul tickets start at just 6,500 miles, meaning that you can buy them for just under $72 when buying miles at 1.1 cents apiece.

Booking Domestic United Tickets with LifeMiles
(Image courtesy of LifeMiles)

One-way transcontinental U.S. lie-flat United business-class for $275

Fly on United’s 787-10 from Newark (EWR) to Los Angeles (LAX) and San Francisco (SFO) for just $275 when you use 25,000 LifeMiles to book a transcontinental ticket in United Polaris — as long as you can find saver-level award availability.

One-way to Europe in Lufthansa business class from $693

The upper deck of a Lufthansa 747-8, configured in a 2-2 business-class layout (Photo by JT Genter/TPG)
The upper deck of a Lufthansa 747-8 (Photo by JT Genter/TPG)

Fly one-way to Europe in business with Austrian, Lufthansa, SWISS or another Star Alliance partner for just $693 when you purchase 63,000 LifeMiles at 1.1 cents apiece.

Booking JFK-TXL with Swiss using LifeMiles
(Image courtesy of LifeMiles)

One-way to Europe in Lufthansa first class for $957

Lufthansa first class is one of the best premium products in the sky, and you can book it for just $957 when you purchase 87,000 LifeMiles. Keep in mind that you can only book these tickets two-weeks out from the date of departure.

Stack with new award sale

You can stretch the value you’ll get from your miles by taking advantage of LifeMiles’ latest award sale. Now through 25 September, LifeMiles is offering up to 20% off Star Alliance awards to Asia. With this sale, you can book a first-class award from San Francisco (SFO) to Tokyo (HND) on ANA for 72,000 miles one-way. That comes out to just $792 if you buy all of the miles you need through this promotion.

Fly ANA First Class with Avianca LifeMiles (Photo by Chris Dong/The Points Guy)
Fly ANA First Class with Avianca LifeMiles (Photo by Chris Dong/The Points Guy)

Benji Stawski and JT Genter contributed to this post

Featured photo by Alberto Rivera/The Points Guy.


This is The Points Guy’s permanent page about Avianca’s “buy miles” promotions, so you can bookmark it and check back regularly for the latest offer. Keep in mind you may see some reader comments referring to older deals below.

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