Ending soon: Virgin Atlantic’s sweetened status match offer for BA elites

Feb 25, 2021

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Editor’s note: This story has been updated with new information.


You only have a few more days to take advantage of Virgin Atlantic‘s sweetened status match offer, targeted to lure frequent British Airways flyers. The Virgin Atlantic Flying Club enhanced status match offer, which is exclusive to elite members of British Airways’ Executive Club and has been on offer since January and runs through Sunday.

Through 28 February with the sweetened status match, all British Airways elites can match up to an equivalent Flying Club status with the booking of one Virgin-operated flight. The fare of the Virgin flight a passenger has to take in order to get the status varies.

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The status match breaks down as follows:

  • British Airways Bronze ⇒ Flying Club Silver with any Premium or Upper Class booking
  • British Airways Silver ⇒ Flying Club Silver with a ticket booked in any cabin
  • British Airways Gold ⇒ Flying Club Gold with a ticket booked in any cabin.

The offer is sweeter than usual at the moment because typically, Virgin requires that BA Gold members have a flight booked in Premium or Upper Class, rather than in any cabin.

Virgin Atlantic now allows you to select when you want your newly matched status to take effect. So, instead of it taking effect straight away on completion of the match, you can wait until you’re set to fly with the airline. For example, if you match your status for a flight in November 2021, you can select to have your status kick in on 1 November, granting you the status when you fly.

(Image courtesy of Virgin Atlantic)

So, a BA Gold member could match to Virgin Atlantic Gold just by booking a flight in Virgin’s no-frills Economy Light cabin. For example, Virgin Atlantic is selling return flights from London (LHR) to Boston (BOS) or New York (JFK) for £267, meaning you could lock in Virgin Gold status for a year for just £267.

The match doesn’t require a member make a new booking with the carrier. Instead, it will trigger the status match if you have any existing booking in the required cabin.

To match your British Airways status to Virgin Atlantic Flying Club, go to Virgin’s dedicated status match page and provide proof of your Executive Club status. Additionally, you’ll need to provide the booking reference for your upcoming Virgin Atlantic flight. Finally, pick if you want your new status to take effect at application approval or the first of the month for your scheduled flight.

To avoid someone matching their status, booking a flight and then cancelling their booking, Virgin is reserving the right to revoke the matched status.

“Virgin Atlantic reserves the right to revoke the status match if you subsequently cancel the flight that made you eligible for the status match,” the airline clarified.

As a reminder, Virgin Atlantic only offers two levels of elite status: Silver and Gold. With Silver, flyers can expect to earn 30% more Virgin Points on flights, a premium check-in experience, free seat assignment in Economy Light and more. It typically requires you to earn 400 Tier Points.

Once the Clubhouse reopens in Heathrow’s Terminal 3, Virgin will be adding a new benefit to its Silver level of status. Later this year, the carrier will begin offering two Clubhouse lounge passes to Silver members, which would be a great addition to the status.

Related: Changes to the British Airways and Virgin Atlantic loyalty programmes I’d like to see in 2021

With Gold status, flyers earn 60% more Virgin Points on flights, Upper Class check-in, access to Virgin’s Clubhouses, extra luggage allowance and more. It typically requires you to earn 1,000 Tier Points.

Overall, this is a nice offering from Virgin. If you’re a BA elite who has an upcoming Virgin Atlantic flight, this offer is an absolute no-brainer. You can essentially lock in a year of Flying Club status for taking a flight you were otherwise planning on doing. Keep in mind that you must register by 28 February.

Featured photo by Nicky Kelvin/The Points Guy.

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