Last updated: 23/04/19
For the purposes of data protection law, Red Ventures Services Limited is the data controller for ThePointsGuy.co.uk (this means we decide how and why your data is processed). You can contact us at email@example.com or by writing to The Points Guy UK, 8 Smarts Place, London, WC2B 5LW.
We have a Data Protection Officer. His name is Mark Scott, and you can contact him at dpo@ThePointsGuy.co.uk, or write to him at the address above.
How we collect personal data
What personal data do we collect?
When visiting ThePointsGuy.co.uk, with your consent, we may automatically collect information about your visit, including:
- Contact details
Name, email address, phone number
- Data that identifies your device
- Site use data
Traffic source, IP address, length of visit, pages viewed, and resources you accessed. We may also use session recording tools which record how you interact with our website (including mouse movements, clicks, and page scrolls).
How and why we use your data
In practical terms, we collect and use data to help optimise our site and to ensure our financial viability – examples of this would include;
- Helping analysing site usability
- Identifying popular content and/or areas for improvement
- Personalising your experience
- Informing research into improving our services
- Improving the targeting, efficiency, and messaging of our marketing
- Tracking and validate sales from partner sites
Our specific lawful basis for each use can vary, but it will typically be one of the following:
Where you have agreed to our use of your personal data (for example, when you sign up to receive our newsletter and promotional emails).
- Legitimate interest
When it is in legitimate interest to collect and use your personal data, and our interests do not override your data-protection interests or fundamental rights and freedoms. (For example, for providing, enhancing, and securing our products and services, and for our marketing activities).
Sharing your personal data
ThePointsGuy.co.uk does not sell, rent, or trade your personal data with third parties, but we may share your personal data with select third parties for legitimate business purposes, including:
Partners, suppliers and subcontractors who supply the services necessary to operate our Services.
Analytics providers help us improve and optimise our services – enabling us to give you a better experience. For instance, this website uses Google Analytics, a web analytics service provided by Google. Please visit https://support.google.com/analytics/answer/6004245?hl=en for further information.
We may share limited personal data with our advertising partners to help us serve relevant adverts to you, and to enable us to optimize our marketing.
In addition, we may also share your personal data with third parties for the following reasons:
If we sell or buy any business or assets
If we sell or buy any business or assets, we may disclose your personal data to the prospective seller or buyer of that business or those assets, along with its professional advisers. If ThePointsGuy.co.uk (or substantially all of its assets) is acquired, personal information held by it about its users will be one of the transferred assets.
To obtain professional advice
We may disclose your personal information to obtain professional advice (for example, from lawyers or financial advisors).
To comply with a legal obligation
We may disclose your personal data if required to do so by law or in response to a request from law enforcement or another regulatory authority. We may disclose your personal data to enforce our agreements with you or to protect the rights, property or safety of ThePointsGuy.co.uk, its users or others. This includes sharing personal information with other organisations for fraud prevention purposes.
We may de-identify your personal data, either by combining it with information about other individuals (aggregating), or by removing characteristics which make you identifiable. De-identified data is not personal, and not covered by this policy.
Personal information storage and security
No online data transmission can be guaranteed to be secure. However, the security of your data is of paramount importance to us. As such, we operate within the strict information security procedures (documented in our security policies), which are designed to appropriately protect your personal data from lost or misuse.
It is often necessary for us to transfer personal data outside of the United Kingdom. However, we only transmit data to parties when we have taken steps to protect your privacy rights and make sure that the transfers comply with the law.
We only keep your data for as long as is reasonably necessary for the purposes we originally collected it, or for a reasonable period thereafter, if it is required to enable us to respond a complaint, or exercise/defend legal claims in accordance with our statutory rights. When we no longer have a legitimate business need to process your personal data, we will either anonymize or securely delete it.
Your personal data rights
Under UK data protection law, you have a number of rights over your data.
You have the right to withdraw your consent in relation to our processing of your personal data based on your consent. You can unsubscribe from ThePointsGuy.co.uk emails at any time using our email preferences page, or by clicking on the “unsubscribe” link in any marketing emails we send you.
You can ask us for copies of your information.
You can ask us to correct inaccurate or incomplete information.
You have the right to ask us to right to request deletion of your personal data in certain circumstances.
Restriction of Processing
You have the right to request that we restrict the processing of your data in certain circumstances.
Object to Processing
You have the right to object to the use or disclosures of your personal data.
You have the right to request we transmit your personal data to you or another company in certain circumstances.
We process all requests in accordance with the law, and there may be legal reasons why we cannot fulfil all requests.
Please contact us firstname.lastname@example.org if you wish to make a request. We have one month to respond to you. You are not required to pay for exercising your rights.
We update this policy as we change ThePointsGuy.co.uk to make it even better for you. Please check back regularly to make sure you know exactly how we use your data next time you’re flying our way.
If you aren’t not happy with our treatment of your data, you can complain to the Information Commissioner’s Office. However, we’d appreciate the chance to deal with your concerns so please contact our Data Protection Officer in the first instance.